06 — Brand & ContentMailify · OMExpo 2015 · Aug 2014 – Dec 2015
The Emailing (is not) Dead
A Walking Dead-themed talk on email marketing at OMExpo 2015 in Madrid, Spain's largest digital marketing conference.
250+
Marketing professionals in the room
Mailify · OMExpo 2015Aug 2014 – Dec 2015
250+
The challenge
Represent the company at OMExpo 2015 when the CEO couldn't attend, and give marketers something they could use.
What I did
Built the presentation around The Walking Dead, with a script titled 'The Emailing (is not) Dead' and practical email marketing advice.
§ Results
—Presented to 250+ marketing professionals at OMExpo Madrid
—Generated booth traffic and lead interest after the talk